The developer has the integration of marketing quality and effect. From digitalization to digital intelligence, there is a relative improvement. Mathematical intelligence is a very characteristic writing art in China, and it is necessary to be digital and intelligent.Next, True-E Canada Digital Marketing expert Jenny Mei will tell you more about it.
Why do we have to make the transformation of mathematical intelligence? In the 14th five-year Plan, we hope to do a good job in the digital economy, and also hope that the digitization of the real estate industry can develop by leaps and bounds, which will lead to new social values and industry valuations.
Digitization should be quantifiable and can be improved. If you just build an information team, a digital service team, it is far from enough. Numbers should not only remain in the digital library, but should generate more value in the real estate industry in terms of quantification and improvement.
Digital to digital intelligence, in which the intelligent part needs to be widely popularized. In the application of intelligence in the real estate industry, we need to comprehensively consider the three core elements of housing, customers and people, and add the key points of real estate marketing to improve efficiency.
In the end, in order to reflect the value of digital intelligence, it is not only quantifiable and can be improved, but must have the effect of reducing cost and increasing efficiency, when combining the current digital ability and intelligent ability with the field of real estate marketing, while reducing the marketing rate, improve speed and efficiency. This is the value of reducing cost and increasing efficiency, and reducing cost and increasing efficiency is the second key word.
Innovation and openness, real estate marketing want to move forward, we must have an innovative state of mind, but also an open mind. The scale of China's real estate enterprises is getting bigger and bigger, and the society has higher expectations for this industry, which is also one of the important industries in GDP. New housing market size of 18 trillion per year, housing enterprises, platforms, the media how to interact to create an open cooperation model, is a greater challenge in the future.
Anjuke hopes to work with real estate enterprises to achieve the value of reducing costs and increasing efficiency through digitization and intelligence, and set a digital and marketing benchmark for the real estate industry.
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